Guides
Step-by-step guides for retailers planning their first 3D or AR product page. 8 articles.
Guides8 min read
3D models for e-commerce: a guide
What a 3D product model is, how one gets made, what it costs, where it goes on a product page and how to tell whether it worked, with links to the detail.
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Guides7 min read
How to run your first 3D product page pilot in 30 days
Run a first 3D product page pilot in 30 days: which products to start with, what we need from you, what it costs and the figures to measure before you scale.
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Guides6 min read
How to A/B test a 3D product page properly
Which metric to use, how much traffic a 3D A/B test needs, how long to run it, and the mistakes that produce a false result.
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Guides5 min read
How to implement web AR on an e-commerce site: formats, code and what breaks
GLB for the web, USDZ for iOS, Scene Viewer on Android, model-viewer on the page. The practical build, the file budgets and the usual failures.
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Guides6 min read
How to put a 3D model on a mobile product page without wrecking your page speed
Add a 3D model to your product page without slowing it down on phones. What mobile page speed means for your sales, and what CharpstAR delivers.
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Guides6 min read
What happens when you tap View in AR, step by step on iPhone and Android
A shopper's guide to using AR on a product page: what each tap does on iPhone and Android, how to place an item accurately, and what to do when it goes wrong.
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Guides4 min read
How to sell bikes online with 3D models and configurators
What a 3D viewer and a configurator tell someone buying a bike online about size, looks and accessories, and what a rider still can't learn from them.
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Guides5 min read
How to write product hotspots and 3D annotations
What deserves a hotspot on a 3D product model, how many to use, how to write the label and where to place the marker so shoppers open it.
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