Projects
Impact
See how Sweef, MELIMELI and Contura use 3D and WebAR from CharpstAR.







































Making modular sofas easier to understand online!

Ludvig Ungewitter
Founder @ Sweef
"We wanted the digital experience to reflect the product better. With so many possible combinations, customers need more than static product content. The 3D setup gave us a clearer and more natural way to present the sofa online."
Making modular sofas easier to understand online!

Sweef combined its internal 3D resources with CharpstAR's modular capabilities to create a clearer way to present a complex sofa product online. The result was a more intuitive digital experience that made it easier for customers to understand combinations, explore the product, and engage with it more naturally.
Overview :
Making modular sofas easier to understand online For Sweef, the challenge was to show a modular sofa well and to make a complex product easier to understand before purchase. With many possible combinations, layouts, and fabric choices, the online experience had to guide customers through them. Sweef had already built internal 3D resources for the product, but needed a partner that could turn them into a customer-facing experience. CharpstAR turned the existing 3D assets into a modular digital setup that makes the sofa easier to explore, configure, and understand online.
Bringing the in-store sofa experience to the digital buying journey

Rebecka Håwi Ryde
CEO @ MELIMELI
"For MELIMELI, creating a premium digital experience was essential to match our brand's unique designs. CharpstAR's 3D models provide the detail and accuracy our customers expect, helping them feel confident in their purchase."
Bringing the in-store sofa experience to the digital buying journey

MELIMELI partnered with CharpstAR to create an intuitive sofa configurator that brings the in-store experience to the digital world. The solution allows customers to explore different fabrics, colors, and configurations in 3D, making it easier for them to visualize their products and make informed decisions.
Overview :
For MELIMELI, a premium online experience has to give customers the confidence to make considered furniture purchases online, especially in a category as personal and important as sofas. MELIMELI serves style-conscious customers with high expectations around design, quality, and presentation.It needed a way to make online shopping more informative and true to the product.
Making fireplace configuration more accessible and fun

Catharina Björkman
Head of Marketing @ Contura
"Together with CharpstAR, Contura has been able to offer a digital experience that reflects our brand's innovation and quality. The AR solution has been a great success, helping our customers to choose the right model and configuration."
Making fireplace configuration more accessible and fun

Contura partnered with CharpstAR to create the world's first wood-burning stove AR configurator. The AR solution allows customers to virtually place stoves in their living rooms, helping them to choose the right model and configuration for their space. Together with CharpstAR, Contura has been able to offer a digital experience that reflects their brand's innovation and quality.
Overview :
Together with CharpstAR, Contura created the Build Your Stove solution, a digital tool that helps customers explore and configure stoves online, while also supporting retailers and sales partners in-store. This created a stronger omnichannel journey, where customers could research online and continue the same process in the store with greater confidence.
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